Our Team

Chief Executive Officer

Kevin Shepherd

Kevin Shepherd joined Crossroads and YES TV as Chief Executive Officer on September 8, 2020.

Kevin has been in ministry leadership for over 25 years. Most recently, from 2008-2020 he was lead pastor of Glad Tidings Church in Burlington, ON. During that period the church experienced significant growth, expanding to four Sunday services at two sites, with priority given to community engagement and leadership development. His ministry is motivated and characterized by inspiring generations of diverse people to grow and experience the joy of faith in Jesus together.

Kevin has been part of the Western Ontario District Executive of the Pentecostal Assemblies of Canada (PAOC) for over ten years and presently serves as the Assistant Superintendent. Additionally, he serves the national fellowship of the PAOC on the General Executive, lends strategic support to the Multiply Network and served on the Board of Governors for Master’s College & Seminary for six years.

Kevin is married to his beautiful, long-time best friend, Sherri, and is thrilled to be the father of their son Caleb and their daughter Sadie.

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Management Team

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Kevin Shepherd
Chief Executive Officer
Crossroads & YES TV

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Melissa Mceachern
Chief Content Officer
& Chief Operating Officer

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Joel Augé
Chief Growth Officer

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Michelle Pommells
Chief Strategy Officer
& Chief Development Officer

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Mark Hirowatari
Chief Financial Officer

Meet The Development Team

Keeping Canada's Engine Of Hope Strong Through Partner Relations


In a collective spirit of philanthropy, our development team leaders inspire trust, and a culture of giving that activate our media missionaries to reach new frontiers with the hope of Jesus Christ and empower donors to make a tangible difference in our world.

​Arlene Reemeyer

Arlene Reemeyer

Partner Relations Representative

Arlene Reemeyer

Partner Relations Representative

Phone: 905-407-8477
Email: [email protected]

Arlene is committed to dedicating her gifts and warm heart to helping Crossroads donors steward their resources to benefit God’s Kingdom. She loves to listen and pray with our partners and acknowledges the challenge of how to give wisely – to leave an inheritance to loved ones while remaining a good steward and being accountable for what we’ve been given. Prior to her full-time ministry work at Crossroads and before this, Youth For Christ, Arlene enjoyed a career in business management. When she’s not talking with Crossroads partners, the mother of 3 adult children enjoys church, cycling, hiking and tackling home projects.

Bev Hadland

Bev Hadland

Ambassador to the First Peoples

Bev Hadland

Ambassador to the First Peoples

Phone: 289-838-5687
Email: [email protected]

A passionate advocate for and servant to Canada’s First Peoples, Bev travels across the country with a message of hope and healing, raising awareness of physical, emotional and spiritual needs. Bev also assists First Peoples Voices media ministry. Author of three books, one a best seller, Bev Hadland has visited fifty-four Indigenous communities in the past two years and has spoken to over three million people in thirteen countries. She has been a non-denominational ordained minister since 2014.

Brian Hatchell

Brian Hatchell

Partner Relations Representative

Brian Hatchell

Partner Relations Representative

Phone: 905-802-2162
Email: [email protected]

Brian loves meeting with people, hearing their stories and learning about their passions and interests with the ultimate goal of partnering together in support of life-changing kingdom initiatives. Following a successful career with a Christian relief and development ministry, with the broadcasting bug still flowing through his veins, Brian’s journey as a servant of God led him back to the world of media and broadcasting where he once worked as a reporter for many years including at the national network – Global Television. He’s excited to be part of the Crossroads media missionary team serving as an ambassador to our faithful partners. Brian is an avid videographer and photographer, Brian and his wife, Kasia, enjoy life with their two sons, Krystian and Ethan in Burlington, ON.

Carol Head

Carol Head

Planned Giving Representative

Carol Head

Planned Giving Representative

Phone: 905-630-1801
Email: [email protected]

Carol Head joined the Crossroads Partner Relations team in 2017. She comes to us with a background in sales and marketing in the media industry. Her love for people and ease in being able to cultivate and build relationships, to listen and to serve, sets her apart and makes her ideally suited to Crossroads.

Carol has had a heart for ministry for awhile. Previously working in a sales position with a retirement residence where God allowed her to use her gifts to minister to seniors and their families as they were going through difficult seasons in their life, she began praying for the Lord’s guidance to use her in a more full time people-centred ministry role. The call from Crossroads inviting her to our team was a clear answer from above. This was God’s perfect plan – an opportunity to use her gifts and abilities as a media missionary in service to His Kingdom.

Cindy Melnichuk

Cindy Melnichuk

Partner Relations Representative – Western Canada

Cindy Melnichuk

Partner Relations Representative – Western Canada

Phone: 403-651-1608
Email: [email protected]

Growing up in the deep south, Cindy learned the home-style traits of southern hospitality. Nurturing and compassion were instilled as a young child raised in the Bible Belt.

Cindy holds degrees in Human Development and in Sales and Marketing. Cindy has sold residential and commercial real-estate for 25 years earning her way as a life-time multi-million-dollar producer. Cindy has deep roots in Crossroads and carries a passion for the media ministry. She loves to connect with our partners to share stories of lives changed and all the latest news. Cindy and her husband, Rob, live in Calgary.

Board Members

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Stevan Novoselac
Chairman
Lawyer and Partner with
Gowling WLG (Canada) LLP

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Pamela Shaw
VP of Community Engagement and
Philanthropy, Almex Group

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August Konkel
Professor of Old Testament,
McMaster Divinity College

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Tania Meikle
Co-Lead Pastor,
Kingdom House Christian Centre

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Bryan Mciver
President & CEO, Vitruvi

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Shawn Knights
Lawyer, Knights Law
Professional Corporation

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Arnold Small
Former Owner,
Home Hardware Building Centre

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Peter Tiv
President
and CEO Teave LLC

Donate to Crossroads

Your generous donation will be efficiently used to support all Crossroads media missions including regular TV programming, special TV series, 24/7 Prayer Centre, Walk of Faith and more.